ZeroNorth has launched Propel, a new agentic AI platform for maritime operations. Cargill, Ultrabulk and CMB.TECH have joined the project as launch partners.
The new platform aims to automate repetitive tasks in daily shipping operations. As a result, operators can spend more time on decisions that require human judgement.
Propel initially focuses on voyage optimisation. However, ZeroNorth plans to expand the platform to vessel and fuel operations over time. Wider commercial availability is expected later in 2026.
Propel targets daily shipping operations
Shipping companies are facing increasingly complex operating conditions. Geopolitical disruption, regulatory changes and volatile fuel prices are creating new challenges.
At the same time, operators must coordinate decisions across several vessels and different systems. According to ZeroNorth, better coordination can save both time and fuel across a fleet.
Propel uses AI agents to support this process. Unlike traditional software that mainly provides information or recommendations, the platform can also carry out specific tasks.
The technology can respond to changing conditions while working within limits set by operators.
Voyage optimisation is the first step
Propel’s first AI agent focuses on voyage optimisation.
The agent can create a voyage plan and communicate with the vessel’s master. It can also receive feedback, update the plan and respond when conditions change.
Meanwhile, the operator remains involved throughout the process.
ZeroNorth said this approach can reduce hours of manual coordination for operations teams. It can also help operators respond faster when new voyage opportunities emerge.
The voyage optimisation agent has already been used by ZeroNorth’s Professional Services team for three months. Cargill, Ultrabulk and CMB.TECH will now receive early access to the technology.
ZeroNorth will introduce more AI agents over time. The company will test each new capability with its partners under real operating conditions.
Eventually, Propel is expected to cover voyage, vessel and fuel workflows. It will continuously monitor operations and handle tasks within limits defined by operators.
“Our ambition with Propel is to help change the way shipping works by changing what technology can do inside maritime operations,” said Søren Andersen, CEO, ZeroNorth.
“There is immense potential to move towards operations that are more connected, continuous and precise, where technology takes on more of the coordination work and people can focus their judgement where it creates the greatest value,” added Andersen.
Cargill, Ultrabulk and CMB.TECH were also among ZeroNorth’s first customers. Therefore, the companies will use their operational experience to support the development of Propel.
“We’re proud to continue working with our long-standing partners at ZeroNorth to explore technologies that can modernise shipping, improve operational efficiency and help move the industry forward,” said James Lewis, Vice President Global Operations, Cargill Ocean Transportation.
“At Ultrabulk, we have seen that technology delivers when it is grounded in real operations. The potential for AI that can take action – not just surface insights – is significant,” said Oskar Fabricius, CFO, Ultrabulk.
“As a partner since ZeroNorth’s earliest days, we are glad to be at the front of shaping what that looks like in practice,” added Fabricius.
