Wednesday, June 25, 2025
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Visy Oy joins the Container Owners Association

The Finnish technology company Visy Oy will be a member of the Container Owners Association (COA) focussing on cargo efficiency enhancement.

Visy aims to improve the flow of cargo through systems that reduce operating expenses, optimise safety and security, as well as improve operational efficiency. The deployment of COA’s technology which facilitates international lobbying and promotes common standards and safe use of containers will help Visy reach its goals.

“Partnering with organisations such as the COA who share a common goal to continuously develop industry standards and promote safe operations of containers, is a logical next step in our company’s evolution,” stated a Visy representative.

“Damaged cargo costs the industry hundreds of millions of dollars per year,” noted CEO of Visy, Petri Granroth, who went on to add that as the Tampere-based tech company has a suite of tools to help shipping lines and terminals reduce those costs and raise the standards of the industry, “being a member of the COA allows to go straight to the cargo owners themselves and ensure that we’re developing solutions that will truly help the industry.”

Visy has recently released the world’s first automatic damage detection system (ADDS) for container terminal operations, which constitutes a huge step for the industry in protecting cargo effectively, according to a company’s statement.

More specifically, by using an optical character recognition (OCR) camera setup and advanced artificial intelligence software, ADDS detects damaged cargo as containers move through a port or terminal environment.

“It’s great to see companies that have traditionally served the terminals start to do work with container owners,” said the General Secretary of COA, Patrick Hicks.

“Cargo is a big part of the reason we are all here and the more tools we have to ensure its safe and efficient flow, the lower everyone’s operating costs are, and the happier the consumer will also become when they realise the savings,” added Hicks.





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