StormGeo has upgraded its s-Insight Bunker Management platform with Imarex Technology’s Traffic Light System. The integration gives shipping companies a single, streamlined solution for smarter bunker procurement decisions.
StormGeo’s platform already covers the full bunker lifecycle, including planning, optimization, RFQ handling, documentation, and claims. With Imarex’s predictive Traffic Light signals embedded, users can now also benefit from market timing insights within the same workflow.
“This integration makes our platform the most comprehensive bunker decision-support tool on the market,” said Julie Nielsen, Global Head of Bunker Sales at StormGeo. “We can tell operators not just where and what to bunker, but now also when. It improves efficiency, transparency, and cost savings.”
The Imarex Traffic Light System, developed since 2018, helps shipowners make more accurate procurement decisions. In 2025 alone, it has delivered average client savings of over USD 7 per metric ton and lifted decision accuracy above 60% compared to market averages. Its KPI tracking records the results of each procurement, supporting sharper processes and accountability.
“For us, integrating the Traffic Light System into StormGeo’s platform extends our market-timing insights into everyday operations,” said Lars Christian Jacobsen, COO of Imarex Technology. “Together, we give shipowners a tool that reduces costs, streamlines procurement, and improves earnings.”
The move comes amid rising fuel costs and stricter environmental regulations. Shipping companies are under pressure to boost efficiency and transparency. The StormGeo-Imarex collaboration offers a timely solution for fleet managers and procurement teams navigating volatile bunker markets.
