German software development and business process optimisation specialist INFORM has announced the expansion of its presence in Asia with Singapore-based INFORM Software Pte Ltd. taking over sales and consulting as well as providing support for INFORM software for this region.
INFORM’s systems offer algorithmic support to intelligently optimise decision-making and planning processes for airline and airport operations, logistics, transportation, workforce deployment, and financial crime fighting in banking, insurance and telecommunication.
The systems are capable of evaluating large amounts of data within (milli-)seconds and they can calculate the best possible decision for the situation according to predefined criteria, according to a statement.
“We are further expanding our global network with this move. After all, partnership-based and trusting relationships with our customers can best be established directly on site,” commented Dr. Andreas Meyer, CEO of INFORM GmbH.
INFORM Software Pte Ltd. is based in the center of Singapore and Sebastian Zeitler will be the company’s managing director.
“With Sebastian, we have been able to appoint someone to the position of CEO who has an excellent network of contacts in Asia and knows the markets very well,” stated Meyer.
Sebastian Zeitler has been living and working in Singapore for seven years. As head of the commercial consulting and trade division of the German Chamber of Commerce Abroad there, he supported companies entering the South East Asian market.
He will join a team of engineers and software developers to manage sales and support for INFORM products in Asia.
“Despite the internationally tense situation in the last two years, INFORM is on course for growth. With the help of mathematical optimization and AI, INFORM systems enable companies to make sensible business decisions in highly complex situations. This is a strategic competitive advantage, especially in economically uncertain times,” said Zeitler.
