Gebrüder Weiss fuels beverage growth in China

Premium beverages from around the world are gaining traction across China, thanks to the logistics expertise of Gebrüder Weiss. The international transport and logistics company is supporting Jebsen Group’s expanding beverage business through a full suite of warehousing and distribution services, helping bring popular brands like Bundaberg Ginger Beer, Fiji Water, and Vita Coconut Water to retailers and e-commerce platforms nationwide.

”Thanks to Gebrüder Weiss’s modern supply chain infrastructure and professional team, we’ve been able to significantly expand our market position,” said Gary Chan, Head of Supply Chain, Beverage at Jebsen.

The collaboration between the two companies began in 2017, when Gebrüder Weiss supported Sanyi Wine Trading’s launch of Bundaberg in China. Jebsen acquired Sanyi in 2022 and has since focused its efforts on scaling up premium beverage distribution. The logistics provider now handles more than 2,700 orders per year.



At the company’s 4,000-square-meter logistics facility in Shanghai, specialized professionals ensure seamless operations. The warehouse was recently certified at Security Level 3 for meeting high safety standards. Services include temperature- and humidity-controlled storage, order processing using the First-In-First-Out (FIFO) method, expiry date monitoring, labeling and packaging, as well as inventory management.

”The beverage market in China is fast-paced and highly demanding. Our goal is to work closely with the Jebsen team to develop tailored solutions and respond flexibly to changing needs,” said Yongquan Chen, General Manager, Gebrüder Weiss China.





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